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Gucci: Gucci Love Parade Campaignshort film

Musical The House presents the Gucci Love Parade campaign designed by Alessandro Michele. Portraying the modern myth of cinema through a sequence of obsessions and desires, the campaign transforms into a story of characters captured by photographers as the stars celebrate the ritual of the banquet and indulge in a liberating symposium that slips into the Dionysian ritual of the dance.
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